Strategy
Corporate strategy, growth planning and organizational transformation.
25+ years of executive and advisory experience. The judgement, discretion and cross-sector perspective at the heart of PosterUsKey.
Dr. Nadim B. Matraji is the Founder and CEO of PosterUsKey. Over more than 25 years he has advised family-owned businesses, entrepreneurs, SMEs and corporations across Lebanon, the wider MENA region and Africa — spanning strategy, management, marketing, finance, operations and hospitality.
His work centres on the decisions that determine a company's trajectory: setting strategy, professionalizing family enterprises, entering new markets, structuring franchises, transforming operations and understanding true enterprise value.
Clients bring Dr. Matraji into important moments precisely because he combines rigorous, internationally-grounded frameworks with a practical, owner's sense of what will actually work in the region.
“Meet on the level. Part on the square.”
Corporate strategy, growth planning and organizational transformation.
Process redesign, efficiency and turning strategy into execution.
Positioning, brand strategy and integrated go-to-market.
Valuation, feasibility finance, modelling and investment analysis.
Franchise strategy, operating models and structured expansion.
Sector-specific advisory drawn from hands-on industry leadership.
Arrange a confidential conversation with Dr. Matraji about the challenge in front of you.